Advertising Campaign 'Fem Camí'

Advertising Campaign 'Fem Camí'

Bbva

Xoo Studio signs the creativity of the BBVA advertising campaign, "Fem Cami"(We make the way). This has been an exclusive action in Catalonia coinciding with the acquisition of Unnim by BBVA. The objective of the campaign was to communicate, especially to all those customers from Unnim, BBVA's commitment to the people and the territory and also to acknowledge the intention to continue with the Welfare funding from the Sabadell, Terrassa and Manlleu Building Societies (Unnim).


The campaign has consisted in a series of adds in the press.


The graphics have been also incorporated in the branches leaflets.