Children's Painting Competition

Children's Painting Competition

Banco Sabadell

" What is the money for? “With this question starts the fourth edition of Children's Painting Competition organized by Banco Sabadell in collaboration with UNICEF in order to raise awareness amongst the youngest ones about the importance of saving money. Xoo Studio signs the creativity of the campaign for this edition from which the peculiar children's drawings of the illustrator Mrs. Maria Diamonds stand out. The campaign, with national coverage, has been directed not only to customers but also to Banco Sabadell employees. It counts with a variety of applications (competition brochure communication, customer letter, matherial to promote the incentive gadget available at branches, advertising newsletter, website, participation A4 sheet participation, etc.).

Drawing Competition leaflet and campaign display.
Drawing Competition leaflet and campaign display.

Information brochure about the benefits of saving money
Information brochure about the benefits of saving money.

Website landing page of 'What is the money for'
Website landing page of "What is the money for."

One of the campaign gadgets: envelope with paper made of seeds
One of the campaign gadgets: envelope with paper made of seeds.

Paper made of seeds to communicate that saving is always fruitful
Paper made of seeds to communicate that saving is always fruitful.

Die details
Die details.