Vodafone Mifi modem

Vodafone Mifi modem


Xoo Studio created this project for the tender organized by the Domestika online design portal for Vodafone.

This proposal was one of the finalists, using a network of threads to create the name of Vodafone’s modem and, at the same time, transmit the concept of all the different ways to communicate using this new product.



Advertising realized for "Mifi" modem (Vodafone).

The image was created by hand at Xoo Studio, weaving thread around nails on a board.

The interconnectedness of the threads transmits this product’s unique selling point: Internet on the go.

The threads also form the name of this new product.